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Video Brochures: The Perfect Marriage of Digital and Print

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The advantages of video brochures are many, and include:

  • Incredibly High Viewing Rates
  • High Retention Rate
  • Re-usable and Shareable
  • Physical and Digital, Right In Your Customer’s Hands
  • Easily Personalised For Your Unique Market
  • Cutting Edge Technology
  • High ROI

Our simple, engaging, and interactive interface encourages viewers to review the contents over and over again. Video brochures marry the effectiveness of traditional print brochures with the high-sensory engagement of multimedia, providing your customers with a high-end, interactive experience they won’t forget. The high-quality product and cutting edge technology remind your clients of the many advantages you have to offer them in your market.

Video Brochure Uses

Use Video Brochures to reach your target audience with an adio-visual marketing message that will stand out. All of our video brochures are fully customisable with high-end design that is perfect for a multitude of uses.

  1. Event Invitations
  2. Product Launch
  3. Product Education
  4. Welcome Kits
  5. Press Kits
  6. Presentation leave behinds
  7. Feature Highlights

Get fully customisable video print technology in a classic, one fold brochure that’s sure to impress established and potential clients. Studies have shown that the retention rate and share-ability of video brochures often result in an ROI the exceeds 300%.

Use video brochures in direct mailing to select, upscale clients, or hand out personally at high-end marketing events. Video brochures make an easy hand-off that doesn’t come across as a high-pressure sales pitch. You simply get the product in the customer’s hand, for them to review, time and again, at their leisure.

The Video Brochure Experts at video brocure SHINY can help you design the perfect video brochure packaging, and work with you to find the perfect video message. We accept video files in MP4, MOV, or AVI formats. Contact one of our marketing experts today!

How can we ensure the best quality of video brochures?

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Today, we will tell you something about the strict quality control of our company’s video brochure. If you want to find a reliable video brochure manufacturer in China, this article will help you.
VIDEO BROCHURE CHECKLIST
Send the layout for customer approval (We base the layout on the client’s artwork, or the client provides the layout based on our template)
Send digital print samples for customer approval to ensure logos, text, fonts, colors, images are correct.
IQC:
Battery: Quality A and MSDS certified battery, 100% aging, aging time depend on the capacity.
Speaker: STABLE AND WITHOUT CHAOS
Screen: Quality A and new screen, 100% 48 hours + aging to ensure screen no error, black screen or flash
PCB: SOLDERING, printing, surface
Paper card: Materials, printing, and orders the same requirements, compatible digital printing samples, including thin epoxy CMYK special color hot stamping.
Eva die-cutting and orders the same requirements
Semi-finished product QC
The pre-loaded video is the same as the requested order. If the video is re-edited, please send the final re-edited video effect in advance for customer approval
The function button works well and is the same as the order requested.
The function button locates the correct position according to the requirement.
The whole semi-finished print video is very good.
FINISHED PRODUCT QC
Paper is installed well and correctly, details are not missing or out of place.
– COMPLETED
The screen is very good, no damage, no scratches, clean, works very well
All features can be ordered as required.
filler
Individual packaging requirements are clean and tidy.
Carton: strong corrugated carton + cushioning packaging material
If there is a shipping mark.
If you are interested in buying some video brochures, maybe you can call us/email to get some free samples to test quality, a high-quality video brochure
Samples are the key to successful international business. Get video brochure prices from sales@shinyltd.com

Video brochures | custom video in brochures marketing tool

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The video brochure is a unique marketing tool that stands out. Modern customers are so tired of conventional marketing that they are almost numb.

Companies need marketing tools to appeal to their prospects. These marketing tools should also provide a convenient way for sales representatives to promote their products wherever they go.
Video brochures are the only convenient marketing tool that can help the sales team to sell products to potential customers at any time. No Wifi, just open the video brochure, your video presenter can start their own. What an interesting and impressive way to approach something that directly affects your outlook.
It is so convenient that salespeople can take it with them. Just innovate with new marketing tools to give your company a competitive edge and easy access to sales executives. Video brochures not only help you get new clients, but also keep existing clients and look back on lost clients.

Video brochures can be in almost any shape, size and design. Your design team can put all their imagination into this single tool and give results instantly. They are a large unexplored way to use video brochures as a video POS display. Customers can educate themselves by playing a video booklet saved in a retail store or shopping mall.
We have complete in-house facilities and can use a variety of media, from paper to rigid plastic and box to video brochures. You can add gloss, velvet, and satin to finish your video brochure with gold / Silver / UV / texture gold foil effect.
We also have various types of special inks, such as perfume inks, that can further add value to your performance if you like the items, such as perfumes and fragrances. The best thing about working with us is that we have everything inside of us. We have state-of-the-art equipment and new machines.

Any marketing tool, including a video brochure, should not be normal and it must give a differentiated premium look as to what it is that will attract the outlook. Make video booklets in a variety of formats, such as book format, rigid box format, wooden invitation format, etc.
Video brochures aren’t just about brands, they’re about real-time marketing. Marketing without a sales director. Simply display a video brochure in your store so customers know everything about your product.
While your sales team is busy dealing with your former potential customers, you can involve your customers. A salesperson may not know all of your latest product information, but you can list all of it in your video booklet.
In addition, it does not take up space, increasing the cost of printing. Let your product line add a single video booklet that can have all the information and can be conveniently placed anywhere on the wall or table.
So please contact us for more video brochures and we will be happy to help you. We also invite you to visit our factory in Shenzhen.

What are the modes and channels of video marketing?

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Video marketing refers to the use of different forms of media in the form of video dissemination, with content and creativity as the core to reach consumers and achieve product marketing and brand communication. With the continuous advancement of the Internet era and the outbreak of new media, the video marketing model can be discussed in the following three directions:
The promotion of video media represented by TV movies – advertising display
Short video + content for the core video marketing + Internet new model
Customized video ad card is the latest in high-end B2B or luxury marketing(video brochure)

1. The traditional video marketing model has more common advertisements such as placement advertisements and implant marketing.
Patch ads: Insert ads that people usually see in the titles or movies of movies and TV dramas can be described as patch ads, while online video patches and cinema line patches are two common modes. Advertisers It can be combined with its own product features to select a specific TV drama or a short film to fully integrate with it, and touch a certain type or a certain group of different consumer groups represented by the video.
Common patch modes are discussed by everyone: front stickers, corner labels, post stickers, pause labels, and so on.
Some of the more popular video sites (such as youtube) on the promotion channel are also the favorite of video patch advertisers.

2. Display of video-based advertising – advertising implants
In terms of advertising, the model is divided into scene implantation, line insertion, prop insertion, and plot implantation.
Channels can be divided into film and television advertisements, online videos, promotional videos, microfilm and entertainment marketing titles, etc.

3. A new model of video marketing + internet represented by short video + social
Network video marketing essentially combines the “favorite” of TV advertising and Internet marketing. Based on the large traffic and strong interactivity of the network video platform, the virus transmission and UGC modes are upgraded in the promotion.
Mode: Deep customization of short videos Small video interaction Virus marketing, UGC
Channel: Small video app represented by douyin and fast hands

4.The VIDEOCARD or VIDEO BROCHURE is printed packaging with a micro-thin LCD screen, PCB boards, speakers and rechargeable lithium batteries along with a USB connection that allows for change of video and recharging of the unit.
The VIDEO card is superb for presentations, invites, PR, direct marketing advertising and promotions. The Video Brochure creates a memorable impression of your promotion.

Promotional Video Advertising brochure are a fantastic mail out alternative to the boring flyers or junk mail your clients usually get in the post. Be different, and separate your brand from advertising clutter with these unique and fun promotional Video Advertising brochure.
For several years now, video brochures have been used profitably around the world for sales, fundraising, training, recruiting, exposure, educating and impressing potential customers. We have a long list of success stories from companies who have experienced great results with them. Still, many people are unaware and uninformed about them.

For anyone wanting more information after reading this, here are links to other posts with valuable information:
Comparison of traditional brochures and video brochures

HD video brochure 2.4 inch 4.3 inch 5 inch 7 inch 10 inch LCD video in brochure

The Application Of Video Brochure

Video Brochure Prices And Their Value In Marketing

High Quality and Affordable Brochure With Video Screen & Sound

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A brochure with a video screen is the must-have marketing tool for a strong marketing strategy in 2018 Conventional brochures are already a powerful marketing tool, however combining it with video content, makes it the ultimate marketing product.

Brochure with a Video Screen

Video Brochures are the newest form of advertising. Not only do they increase a product’s sales potential, they are also cost-effective and offer a tool which is engaging and drives customer interaction.

The importance of video to win your next client
In today’s social media landscape, consumers are exposed to information through all sorts of different mediums. The emergence of social media channels and the ever-growing nature of mobile and tablet use has resulted in individuals being able to consume snippets of information, both when in front of a computer and on the move. With this, video content has become more and more powerful as it allows users to engage effortlessly through a portable medium.

The Social Landscape

Our habit of absorbing information has changed in recent years. We watch more videos and read less text. Video content is easy to share, easy to understand and gives the user the power to decide how they best consume it, using an interface of buttons or sliders. Recent studies have shown that nearly 70% of consumers will engage with a text advertisement when coupled with a video, when a text based ad would have been ignored.

Consumers are presented with a massive amount of information each day. As a consequence, they have to make a decision which information they dedicate time to read. Studies have shown that 64% of people are more likely to purchase a product that is presented with a video message. The main reason for this is that video boosts consumers’ confidence in the validity of the brand.

Facts and Figures

As we have seen, a video content strategy plays a crucial role in today’s marketing. However, the advantage of both text and video must be considered to create a balanced marketing plan.

Video
Videos allow us to process content 60,000 times faster then text.
It is easier for consumers to build empathy and emotions towards a video. This emotional bond boosts consumers’ confidence towards a brand. Resulting in loyal customer relationships.
Print Text
Print text allows us to put thought into the content we read. This “inner voice” increases our attention span that activates our mental structures. It creates an opinion towards a brand, positively or negatively.
Studies have shown that consumers that search for specific information seek for text information. The reason for this is that text contains more detailed information regarding a topic.

LCD Video Brochures

SHINY Video Brochures are fitted with LCD screen technology. LCD screens can be found in televisions, calculators, cell phones, or digital watches. In the past few years, LCD screens became lighter and more energy efficient.

Video brochure is a new carrier for advertising video playback

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Advertising videos are generally produced by merchants. The purpose of advertising is to increase the exposure of product information, vivid and intuitive product image, and the character plot, the advertising video will show the selling point of the product. Dynamic background music, short but intriguing advertising words, can make consumers have a deep memory of video content in the first place. (Best Video Brochures)

Advertising videos in TV media are not uncommon, and everyday items that are closely related to our personal life is the mainstream of TV media advertising content. The advertising video broadcast by TV media gives people a feeling of aesthetic fatigue. High-density playback is their remarkable feature. Some classic advertising words can almost be remembered by the general public. Of course, this is also the advantage of TV media. The advertising video is broadcast in a wide range and is not restricted by geography so that everyone can quickly know a brand from an advertisement, which shows the profound significance of its communication. (Video in a Brochure)

Today, SHINY brings a new kind of new advertising video playback carrier for business friends: video brochure. The video brochure uses the LCD display as the main display mode and is equipped with exquisite printed advertising patterns to create a portable mobile and efficient storage video player. The LCD display has a high resolution and a delicate picture, and clearly displays the video content. The USB cable is connected to the computer to realize the uploading and downloading of the advertisement video, which enhances the practicality of the video brochure. Not limited by time-space, it is the biggest advantage of video brochures to play advertising videos. The video brochure is only 8mm thick, and the smallest is only the appearance of the business card so that it can be carried anywhere, truly advertising video everywhere. Lower cost also makes video brochures the most economical and practical advertising video playback medium. (Video Brochure – LCD Screens)

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